Creator in Residence 

Folkways Overview:

Folkways mission is to create experiences where you belong. Folkways envisions our community with the highest level of community participation and the lowest rates of suicide, loneliness, and isolation in the nation. Our programs include Red River Market, Night Bazaar, Christkindlmarkt, Sunset on the Riverfront, CampusFM, and public art projects. These programs nest initiatives that play a key role in reducing isolation and loneliness in the community. Our key impact areas are Combatting Isolation and Loneliness, Intergenerational Experiences, Workforce Retention and Recruitment, Access to Arts, Small Business, and Food Access

Core Values

• Community Ownership: We believe in the power of collective stewardship, where everyone plays a role in creating the community where they want to live.

• Creative Activation: We spark imaginations and ignite passions, transforming dreams into vivid realities.

• Radical Inclusivity: We go beyond accepting differences and work together to create a society where everyone can contribute.

• Whimsical Intentionality: We blend play with purpose, crafting experiences that delight and inspire people of all ages.

Position Overview:

Are you passionate about storytelling, community engagement, and making an impact through digital platforms? Folkways and CampusFM are seeking a Creator in Residence to craft compelling video content that showcases the vibrancy of the Fargo-Moorhead community. This role is ideal for a skilled storyteller and video editor who thrives both behind and in front of the camera. You will play a key role in capturing and creating content that highlights events, student initiatives, and partner collaborations. We are seeking a dynamic and creative individual to who is adept at staying ahead of trends, and can contribute to other Folkways marketing projects.

Who You Are

• A strong storyteller and video editor

• Comfortable in an interview-style, on-camera setting

• Skilled at adapting to different brand voices for sponsor and partner work

• Looking to learn more about marketing

Responsibilities:

• Content Capture: Capture photos and videos during Folkways events. Prepare photos, videos, and captions for hourly posts and stories during Red River Market and Night Bazaar events.

• Content Creation: Collaborate with the marketing team to generate engaging and visually appealing content for Folkways, Red River Market, and CampusFM across various social media platforms including Instagram, Facebook, LinkedIn and TikTok.

• Research and Trend Analysis: Stay updated on the latest social media trends, algorithms, and best practices. Conduct research on industry trends, competitor strategies, and audience preferences to inform our content strategy.

• Copywriting: Assist in writing captivating captions, and promotional materials that resonate with our target audience and effectively communicate our brand message.

• Community Engagement: Build social media strategies that include community outreach and community engagement .

• Campaign Support: Aid in the planning, execution, and analysis of social media campaigns and promotions to drive brand awareness, increase engagement, and achieve marketing objectives.

• Analytics and Reporting: Track key performance metrics using social media analytics tools. Compile data and generate reports to evaluate the effectiveness of our social media efforts and identify areas for improvement.

Qualifications:

• Passion for social media, marketing, and storytelling.

• Strong written and verbal communication skills.

• Creativity and ability to think outside the box.

• Detail-oriented with excellent organizational skills.

• Familiarity with social media platforms and trends.

• Basic graphic design skills (knowledge of Canva or video editing apps is a plus).

• Ability to work independently and as part of a team.

Benefits:

• Hands-on experience in social media management and marketing.

• Opportunity to work with a diverse team and gain exposure to multiple brands.

• Mentorship and guidance from experienced professionals in the industry.

• Potential for academic credit (if applicable).

Required:

• 1 day in the Folkways office during the week, Tuesdays required in office 

• Available for at least 75% of our event dates to capture content and assist with social media promotion

Event Dates:

• Red River Market: Saturdays, July 11th - October 31st

• Night Bazaar: Thursday evenings, Jun 25, Jul 30, AUG 20, Sep 10, Oct 15

• Christkindlmarkt: Two weekends, Nov 21-23 and Nov 28-30

• Days off from the market or bazaar can be scheduled and approved in advance

Join us in shaping the digital presence of Folkways, Red River Market, and CampusFM and making a meaningful impact on our communities. Apply now to embark on an exciting journey with us! To apply, please submit your resume and relevant experience/content examples to erica@folkways.org. Deadline for applications is May 15th. We look forward to hearing from you!